A Simple Life · A Simple, Honest Life

Email Subscriptions

I’ve been thinking a lot about time lately. Mostly about ways in which I can take back my time from other things and people and make it my own again. Sometimes I come up with really big ideas for this and other times I just think small.

Here’s a small idea that took up more time while I was doing it, but has really shown to have a great payoff.

I was trying to track my phone usage last month and have really clear ‘No Phone Time’ sessions blocked out. Like most people, I start checking my phone within a half hour of waking up. I like to keep my mail app clear of those little red notifications that tell me I have email. That means every time I pick up my phone and see a mail notification I feel compelled to check the email, sort it and in turn remove the notification.

The problem with this is that I was getting a lot of junk mail. Subscriptions I didn’t remember signing up for, discounts for stores I shopped at one time, reminders about sales or points expiring, etc. So when I’d get a text on my phone or even use it to check the time I would end up spending 5-10 minutes more than I wanted to on it going through all the new email subscription junk I would get. Over the course of the day this could end up sucking up an average 30 minutes of my time. Our most precious resource.

So I started unsubscribing. Which at first took up even more time. Some places make it so easy to unsubscribe and others make it a bit of a puzzle. My favorite ones are the ones the iPhone flags and they have just a simple unsubscribe button at the top.

Then there’s the unsubscribe links you have to click, usually found hidden away at the bottom of the email.

That will take you to a website where sometimes you just have to click a button saying ‘opt out of emails’ or you have to reenter your email, or (the worst) individually select which emails you’d like to opt out of.

These are the worst and most time consuming.

Here is the good news. I did this for a solid two weeks and it took up more time than I wanted, but now I’ve started to notice a huge decrease in my emails (and the time I spend checking them. Instead of 25 notifications in the morning and five more every half hour I’m getting three in the morning and about 10 total throughout the day. A major improvement in my time, wallet and well being.

A great way to practice digital minimalism as well. Less distractions on our phones means less phone time over all. I’ve still got a few more companies emailing, but I’ve been practicing the unsubscribe method and I wanted to encourage you all to do the same if you’re feeling like too much of your time is spent on email.

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